Referral Quick Tip

1 Simple Thing to Build Client Loyalty

Walk Them to Their Car After the Meeting

A critical element for building solid client loyalty and becoming more referable, is to build business friendships with your clients.

Here is one simple way to do this... If your clients come to visit you at your office, after the meeting is over, walk them to their car. You will be amazed at how the conversation changes once you leave the office environment.

The conversation will become more personal. Your business friendship will grow ever so slightly. Plus, you will often learn important information that will allow you to serve your clients even better - sometimes leading to sales, products, or services.